Christmas Town (2019) 7.9 IMDb rank

In this feel-good Christmas special, released just this year, Lauren Gabriel is a teacher who leaves Boston behind to travel back to her hometown – but she takes a wrong turn along the way, and ends up in the pleasant and charming small town of Grandon Falls instead, just as the city begins preparing for Christmastime.

The film has all the trappings of a modern Christmas classic and was praised by audiences for being above average in many respects compared to other Hallmark films, with the story and production value being especially noted in terms of its improvements over more “traditional” holiday films. Needless to say, this is a modern classic that will continue its outreach into the next decade – and perhaps for even longer than that.


Below are the L+SD ratings & highlights for Hallmark Channel’s 2019 Countdown to Christmas premiere, “Christmas Town” (Sun 8-10p) on December 1st.

“Christmas Town” L+SD Rating & Delivery / Unduplicated Reach:

  • Delivered a 3.9 HH cvg rtg with 3.1 million homes, 734,000 W25-54 and 3.9 million Total Viewers (P2+).
  • Becomes the HIGHEST RATED & MOST WATCHED ORIGINAL MOVIE PREMIERE OF 2019-TD among HHs, W18-34, W18-49, W25-54, A18-34, A18-49, A25-54 & P2+!
  • Reached nearly 5.6 million unduplicated total viewers (P2+).

Program Rankings:

  • Ranked as the HIGHEST RATED & MOST WATCHED cable MOVIE of the WEEK among HHs, W18-49, W25-54, A18-49, A25-54 & P2+!
  • Ranked as the HIGHEST RATED & MOST WATCHED cable PROGRAM of the DAY among HHs & P2+, and #3 most watched among W18-49 & W25-54!
  • Ranked as the HIGHEST RATED & MOST WATCHED (non-sports) cable PROGRAM of the WEEK among HHs & P2+, and #3 most watched (non-sports) among W18-49 & W25-54!

Network Rankings:

“Christmas Town” boosted Hallmark Channel to be the:

  • Sunday 8-10p: The HIGHEST RATED & MOST WATCHED cable network in the TIME PERIOD among HHs, W25-54, A25-54& P2+!
  • Sunday Total Day: The HIGHEST RATED & MOST WATCHED cable network on SUNDAY among HHs, W18-49, W25-54, A25-54& P2+! 
  • Weekend Total Day: The HIGHEST RATED & MOST WATCHED cable network during the WEEKEND among HHs, W18-49, W25-54, A25-54& P2+(*also #1 with A18-49 when excl. ESPN)
  • Weekend Prime: The HIGHEST RATED & MOST WATCHED cable network during WEEKEND PRIME among HHs, W18-49, W25-54, A18-49, A25-54 & P2+!
  • Weekly Total Day: The HIGHEST RATED & MOST WATCHED (non-news/sports) cable network for the ENTIRE WEEK among HHs, W18-49, W25-54, A25-54 P2+(*NO qualifiers on W18-49 & W25-54)
  • Weekly Prime: The HIGHEST RATED & MOST WATCHED (non-sports) cable network during PRIME TIME for the WEEK among HHs, W18-34,W18-49, W25-54, A18-49, A25-54& P2+(*NO qualifiers on W25-54)